Client: Florist in Australia

Location: Australia

Challenge:

The florist, based in Australia, faced fierce competition in the online floral industry. They wanted to increase their organic traffic, boost sales through organic channels, and establish a strong online presence across various suburbs in Australia.

Approach:

DigiKnights, a leading SEO reseller service, devised a comprehensive SEO strategy tailored to the client’s goals and objectives. The following steps were taken:

• Keyword Research:
  Extensive keyword research was conducted to identify highly relevant keywords related to the floral industry and specific suburbs across Australia. This allowed for effective targeting of local customers searching for floral services.
• On-Page Optimization:
  The client’s website underwent thorough on-page optimization. Meta tags, headers, URLs, and content were optimized with targeted keywords to enhance search engine visibility and improve organic rankings
• Content Creation:
  Engaging and informative content was created to showcase the client’s floral expertise and highlight their unique offerings. This included blog posts, articles, and landing page optimization, catering to specific suburbs in Australia.
• Local SEO:
  DigiKnights implemented localized SEO strategies to target customers in different suburbs. This involved optimizing Google My Business listings, local directory submissions, and citation building to improve visibility in local search results.
• Link Building:
  A strategic link building campaign was executed to enhance the client’s website authority and domain reputation. High-quality backlinks were acquired from reputable sources within the floral and related industries, increasing the client’s online credibility.

Results:

The efforts of DigiKnights yielded impressive results for the florist in Australia:

Organic Traffic Growth:

Throughout the campaign, the client experienced an outstanding organic traffic growth of 235%. This significant increase in website visitors was a direct result of improved search engine rankings and targeted optimization.

Sales Through Organic Channels:

The optimized SEO strategy proved highly successful, leading to substantial sales growth through organic channels. The client consistently generated $15,000+ in sales every month from organic website traffic and increased online visibility.

Targeted Suburb Reach:

By creating multiple pages targeting various suburbs across Australia, the client achieved enhanced visibility and customer engagement in specific local markets. This enabled them to cater to a broader customer base and establish a strong presence in each targeted location.

Conclusion:

Through a tailored SEO approach, DigiKnights helped the florist in Australia achieve remarkable success. The client experienced a remarkable organic traffic growth of 235% and consistently generated $15,000+ in sales every month through organic channels. Additionally, the strategic targeting of suburbs allowed for increased visibility and customer engagement at a local level. This case study highlights DigiKnights’ ability to deliver exceptional results and drive substantial business growth for clients in the highly competitive floral industry.